What are ViewfinderMasks, how do they work, why are they important?
ViewfinderMasks are a set of cropping lines applied to the focusing screen of your DSLR camera or LCD of your Mirrorless camera, which allows exact image sizing for your application. We service many industries, event/school/wedding photography being the most prominent.
Why are they important? Without sizing, consistency and repeatability for each image, from each photographer, your workflow suffers. With our ViewfinderMasks installed and using the applied cropping lines each image is assured to be sized and centered properly. ViewfinderMasks are the workflow solution used on every single picture taken. It all starts with sizing the image correctly in the camera. ViewfinderMasks and LCDMasks end the countless hours spent resizing images.
Mirrorless Cameras Lines are specially applied to 9H nano glass screen protector material and apply as you would to a protect a cell phone. They are user installable, removable and reusable. Like cell phone screen protectors they protect your cameras' LCD while allowing all touch sensitive functions to work with 98.5% transmissibility and of course our cropping lines to give perfectly sized images.
DSLR Cameras The lines are engraved to the focus screen, filled with paint, cleaned and then ready to install into the camera. Each screen is individually engraved and our repeatability is within several thousandths of an inch. This means our masks will always match the last one. Once installed and you look through the eyepiece you will see the lines on the focus screen. Since the lines are relative to the aspect ratio of the camera (generally 2x3 sensor format) it doesn't matter what length lens you use, fixed or zoom, crop to the lines, what you see is what you get. All images will be consistent in size to the crop used. Multiple shooters will come back with consistent size and centered images.
ViewfinderMasks end the senseless costly hours behind the computer resizing images which means the job quality goes up and goes to print much sooner.
Another benefit as reported by so many of our client is you shoot through the job faster. Why? Because you zoom to the lines and take the shot. No more guessing of size which allows you to concentrate more on the subject and speed through the shoot.